Our Story
Making genuine Italian pizza with dedication since 1985

From Naples to Your Neighborhood
'NeutralGuide' started off with a humble dream: to deliver true Neapolitan pizza to London. Established by the Bianchi family in 1985, our small pizzeria began as a diminutive, family-owned business boasting generations-old recipes.
Marco Bianchi, our originator, mastered the craft of pizza creation while journeying across Italy, receiving training from renowned pizzaiolos in Naples—the pizza's place of origin. After returning to the UK, she aspired to replicate the wonder of real Italian pizza, sticking to old-world techniques and premium components.
What started as a quaint 12-seat pizza shop has expanded into a cherished neighborhood fixture, though our pledge to excellence and authenticity remains steadfast. We continue to utilize traditional wood-burning oven methods, prepare our dough from scratch daily, and seek out top-notch ingredients wherever possible.
Today, 'NeutralGuide' is still under family ownership and management, with the Bianchi family's next generation at the helm of our ardently driven crew. While we've adopted a few contemporary changes, the essence of our mission endures: offering delectable, genuine pizzas that bring individuals together.
Our Values
Quality Ingredients
We select only the most fresh and high-quality ingredients, partnering with local producers and Italian suppliers to guarantee authentic taste.
Traditional Methods
Our pizzas are brought to life through age-old methods, with dough left to ferment for two full days before being cooked in genuine wood-fired ovens.
Community Focus
Our belief is that we should serve more than just food—we strive to be a supportive force in our area, promoting local ventures and offering everyone a place to feel welcome.
Sustainability
Dedication to green efforts is part of our ethos, from minimizing food wastage to utilizing recyclable packaging materials and endorsing agricultural sustainability.
Meet Our Team
Introducing the dedicated individuals behind our flavorsome pizzas

Marco Bianchi
Owner & Head Chef
As a second-generation proprietor who trained in Naples, they have been refining our recipes for more than a decade and a half.

Isabella Garcia
Executive Chef
An Italian-trained culinary expert, Isabella Garcia brings a dozen years of expertise to the kitchen, specializing in dishes that change with the seasons.

Luca Bruno
Master Pizzaiolo
A native of Naples, Luca has over two decades perfecting pizzas and is in charge of instructing our upcoming pizza chefs.

Emily Robertson
Restaurant Manager
Emily guarantees each customer enjoys an outstanding dining visit and leads our attentive host team with friendliness and skill.

Alex Kim
Beverage Director
Alex selects our drink offerings, specializing in Italian non-alcoholic refreshments that perfectly accompany our pizzas.
What Our Customers Say
This is the most genuine Neapolitan pizza I've enjoyed outside Italy. The dough's chewiness paired with that quintessential char from a wood-fired oven is unrivaled.
Appreciating that 'NeutralGuide' champions local produce and green practices, you can really taste the quality in each bite. Their rotating seasonal offerings are always a delight!
I've been visiting for years and the standard always remains high. The crew makes you feel at home, and the pizzas are out of this world—particularly the Truffle Mushroom pizza!
Awards & Recognition
Top Pizzeria in Karlport
Local Food Awards, 2017-2022
Top 50 Pizzerias in the UK
National Restaurant Guide, 2020-2022
Certification for Authentic Neapolitan Pizza
Associazione Verace Pizza Napoletana, 2016
Award for Sustainable Business Practices
Regional Green Business Association, 2021
Come Visit Us
Discover the flavors of authentic Italian pizza in our friendly, inviting setting